Chris Burch Does Wonders in the Hospitality Industry
After establishing several popular retail brands like Tory Burch and C. Wonder, and investing in many others, Chris Burch took a step further and ventured into the lucrative hospitality industry. Burch partnered with a famous hotelier, James McBride, and they purchased a beach hostel on Sumba, an Indonesian Island. This was in 2012, three years later, the duo opened up the hostel as a five-star resort. They called the resort Nihiwatu. In 2016, Travel + Leisure voted Nihiwatu the best hotel in the world.
Interview with Chris Burch
In 2015, when interviewed by Business Jet Traveler, Burch said that he purchased the hotel for his children and as a tribute to the community. He considers this a place where people would do things and enjoy services like no other place on earth. According to Burch, Nihiwatu surpassed his expectations. Wall Street Journal recently reported that Burch spends a lot of time at Nihiwatu. The resort consists of 27 private villas which includes Raja Mendaka, Burch’s private residence. This particular villa features a main house and four other villas, each with a private pool. Some of the features you can expect at Nihiwatu are riding stables, a bay (coconut groove), a beach spa, surfing activities, a wellness center, and entertainment areas.
Christopher Burch is the CEO and founder of “Burch Creative Capital”. Burch’s experience in investment spans more than 35 years. He has been involved with the prosperity of many luxury and technology brands including Jawbone, Voss Water, and Poppin. Check on fashionista.com for more reading. He used to serve on the board of members at “The Continuum Group” and the “Guggenheim Capital”. Mr. He has been involved in promoting philanthropic activities at the “Mt. Sinai Hospital” (New York), “The Sumba Foundation”, and “The Child Welfare League of China”.
- Burch’s interest in entrepreneurship started in 1976 while studying at Ithaca College. He partnered with Bob, his brother, and invested $2,000 towards the establishment of “Eagle’s Eye Apparel”. The business grew tremendously to $165 million before being sold out to Swire Group. Burch was among the first investors in “Internet Capital Group”. Related article on bjtonline.com.
- Burch’s success is derived from his ability to blend innovation with implementation. His understanding of the psychology of consumer behavior coupled with his experience utilizing direct-to- consumer avenues and superior sourcing infrastructure have also contributed to his prosperity. With such an impressive resume, Burch is expected to far in the hospitality industry with Nihiwatu being just a taste of what to expect from him in future. Additional article here.
Know Burch more in this Q & A article on http://mashable.com/2013/07/21/christopher-burch-interview/