There are hundreds of brands of bottled water, but the amazing volcanic water from Waiakea Springs is making a huge splash in the beverage industry and proving to be the healthy, delicious, nutrient-filled water that the public likes. In the past three years, Waiakea has grow 4,000 percent, and in this incredibly saturated market, it’s hard to compete with Waiakea’s growth.
According to PR News Wire, Waiakea water is a fresh, unique, mineral-infused water, which is also high alkaline and rich in electrolytes. It is pure and natural because the water flows 14,000 feet through a volcano, which is how it absorbs the minerals. The company is called Waiakea after the springs, and it was founded by a 22-year-old college freshman.
Ryan’s parents frequented Hawaii, and he found the springs. Ryan has rented the volcanic stream for the next 99 years because Hawaii has a law preventing any human from owning water, so it has to be rented. Learn more about more Waiakea water: https://globenewswire.com/news-release/2015/10/27/780527/10154219/en/Waiakea-Hawaiian-Volcanic-Water-Sees-a-5-000-Percent-Growth-in-Just-Three-Years.html
The Beverage Industry
The market primarily consists of owners that average over the age of 50, so Ryan had no contemporaries to collaborate with in developing his business. This premier, superior, natural water company was originally founded by Ryan Emmons, who is now 25, and his partner, Matt Meyer. Meyer has recently moved on to other products, so Ryan took over and now manages Waiakea water himself.
The slogan: “drink healthy, drink sustainably, drink ethically” is a slogan shared with young, natural water entrepreneurs. In Waiakea’s first year, over 2,300 cases were sold. In 2016, the sales rose six times that to 122,400 cases. With that in mind, Waiakea water is now valued at $10 million.
Ryan achieved this success by incorporating the slogan into every area of the company. He uses sustainable containers that are environmentally-friendly to coincide with the desires of the health-conscious public.
Ryan also made a significant decision to “Give Back” a portion of the profits to needy communities, so he is a young philanthropist affecting the world at large, and this type of entrepreneurship appeals to the public who is buying Waiakea’s natural volcanic water.